This was the day many people had been waiting and hoping years for…
Google takes up the Open Source / Linux code base and enters into full
competition with Microsoft in the operating system market. Now it is
official, as Google announced on their blog
yesterday. The “Chrome OS” will be, like Android, based on the Linux
kernel and essentially a Google-sponsored re-write of the user interface
over that to build a next-generation, cloud OS geared to run web apps.
The most important point here is “browser” based vs. “desktop” based,
because with that comes all of the potentialities of cloud applications,
remote hosted drives, distributed computing, SaaS, etc. Since the
Chrome OS is being specifically targeted at netbooks, many are also
pointing to Adobe Air applications vs. traditional desktop apps as
future standards. The last point though highlights the main asterisk to
the announcement: the Chrome OS will be optimized for netbooks first,
rather than desktop PCs, which most users and virtually all
professionals & business users rely on.
Consider then a very methodical development cycle where Google moves
from search, search advertising, apps & code / cloud offerings to
launching 1) a mobile phone OS based on open source Linux code base,
“Android” 2) a netbook OS based on Linux & browser, “Chrome OS”,
to…. 3) full desktop OS (based on Linux) that is integrated with Google
products and a direct competitor to Apple / OSX & Microsoft /
Windows, (unfinished, but reportedly also pending as a next phase
extension of the Chrome OS). The long range significance is that the
leading IT company in the world is launching, progressively the open
source movement into mainstream computing, and at every level providing
free, open source software alternatives for both business and personal
users to the proprietary offerings by Microsoft, Apple, Adobe, &
other old school software companies. Again, this is great news for
independent developers of web based applications, as it levels the
playing field and allows for direct entry into the marketplace on the
open source foundation following Google.
It can be argued that this is no big deal, Linux has been around for
years, and still has only 1% desktop market share. But Google has 80%
market share in search. If, by the law of averages, they can pull a 40%
market share away from Microsoft & Apple in the next 10 years they
can totally transform the popular foundation of computing a second time.
Given the momentum behind Open Source at this time, changing consumer
habits, and worldwide consumer trust in Google, I think there is a
strong possibility in this.
The following posts include the initial announcement from the Google blog and the media reaction to the announcement:
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